We’re proud to announce that five members of SADA, An Insight company, have been recognized as leaders shaping the future of the IT channel.
CRN®, a brand of The Channel Company, has named Billy Shuster, Thomas Bodary, Amanda Brown, Christopher Guth, and Simon Margolis to its 2025 Next-Gen Solution Provider Leaders list. This annual list recognizes rising stars in the IT landscape. It honors executives, directors, and managers—all 40 and under—who have made significant contributions to strategy and growth over the past year.
Their dedication to innovation and customer success shows what’s next for solution delivery. We are thrilled that their passion and hard work at SADA are being celebrated.
A closer look at the honorees
Each of SADA’s honorees shows the forward-thinking qualities celebrated by the CRN Next-Gen Solution Provider Leaders program. Their commitment to innovation and customer outcomes is what makes them stand out:
Billy Shuster: As Vice President of Sales, East Region, Billy led his team to be recognized as the top region globally in 2024 for both revenue and profitability. He has helped drive the business forward by developing new go-to-market strategies and working closely with Google to accelerate customer adoption of AI advancements. Billy also introduced a new customer contracting structure that simplified the process for large accounts, accelerating deal cycles and becoming the standard for strategic agreements in 2025.
Thomas Bodary: Thomas drove services growth by launching three new AI & Data solutions. He helps turn executive vision into actionable programs, leads the Google Cloud and Maps relationship, and heads a team that has generated significant new pipeline growth with an over 30% close rate on new deal referrals from Insight. Thomas also led the development of an AI offering to help customers get immediate value from generative AI projects, preparing SADA to show the maximum business impact of the Gemini Enterprise offering.
Amanda Brown: Amanda successfully reinvigorated SADA’s Google Public Sector business following the Insight acquisition. She led a new sales strategy, using Insight’s Public Sector expertise and SADA’s services to drive a better-together sales motion. This approach accelerated the business line, leading to significant growth in resale and services, and resulted in SADA earning five Google Public Sector Partner Expertise Badges. Amanda’s focus is on expanding key strategic partnerships and developing vertical-specific go-to-market strategies.
Christopher Guth: As a Lead Change Management Consultant, Christopher has been key in developing offerings that guide businesses through digital shifts, including driving the adoption of AI solutions like Gemini and Gemini Enterprise. He spearheaded SADA’s AI adoption deployment programs, building the frameworks that have led to a high volume of successful Gemini and Gemini Enterprise engagements, resulting in millions in revenue. A key achievement is creating SADA’s Work Transformation program, which helps clients reduce costs and complexity by unifying business processes onto Google Workspace, saving clients hundreds of thousands of dollars.
Simon Margolis: SADA’s Associate CTO AI & ML and a prominent voice in the Google Cloud community, Simon continues to show leadership in the channel. Recently named SADA’s first Insight Distinguished Technologist—an award that highlights his role as a technology visionary and trusted expert—Simon puts his knowledge into practice by turning new technology into real business results. For instance, he contributed his AI expertise to a team that delivered an AI-powered video production system for a customer, cutting thumbnail selection time from one day to 10 minutes. His work helps customers use AI to solve real-world problems and drive revenue.
A recognition of innovation and excellence
The success of Billy, Thomas, Amanda, Christopher, and Simon shows the talent and dedication that powers SADA’s mission. Their forward-thinking approaches to AI adoption, strategic partnership growth, and technical innovation are essential to helping our customers tackle the world’s biggest challenges with the cloud.
SADA remains committed to supporting the next generation of leaders who will continue to shape the future of the IT channel and deliver transformative results for our customers. The complete 2025 CRN Next-Gen Solution Provider Leaders list is available online at CRN.com/nextgen. Congratulations to all the honorees!
