SADA Systems Names Matt Lawrence as Chief Operating Officer

SADA Says | Cloud Computing Blog

By SADA Says | Cloud Computing Blog


Matt-Lawrence-COO-SADA-SystemsSADA Systems is pleased to announce the appointment of Matt Lawrence to Chief Operating Officer, a new position within SADA Systems. He is an accomplished executive with a proven track record of leading high-growth companies. As a Google Cloud Premier Partner, we’ve seen tremendous success in implementing innovative cloud solutions for enterprise and public sector and sustained 50% YoY revenue growth. This rapid and continuous growth has brought about opportunities to better align sales and operations to quickly and effectively transform how customers conduct their business.

Effective immediately, Matt will oversee all operational functions of the business; providing the support conduit for both sales and production. He will be working closely with the the rest of the executive management team on strategic planning, financial analysis, sales operations, and project delivery.

“During this time of massive growth and transformation, there is no better person to guide SADA’s business processes evolution than Matt Lawrence,” said Tony Safoian, CEO and President of SADA Systems. “Matt is a proven business leader who has demonstrated the rare ability to bring together people, processes, and ideas to make our vision into reality and optimize our business processes in order to guide our customers into the next age of cloud technology. We’re excited to have him join the Executive Management Team.”

Matt has over twenty years of management and leadership experience. Before joining SADA, Matt co-founded The Branstetter firm where he provided executive oversight to a handful of early-stage companies such as CURE Pharmaceutical, APT Water and Syncromatics. He also ran his own consulting practice focused on operational change management and post-acquisition integration efforts; working with companies such as Safelite Autoglass, PathCentral and Buzztime. Other notable posts included Director of Operations at 3 Day Blinds and COO at House of Moves. He began his professional life at PriceWaterhouseCoopers where he provided turnaround management services to troubled companies. He holds a bachelor's degree in business from University of Pacific, and a MBA from University of Southern California.

“SADA Systems is one of those extraordinary companies that has demonstrated the ability to adapt, grow and lead the dynamic field of cloud computing amidst rapid change and accelerated growth,” shared Matt Lawrence. “I am thrilled to be joining the SADA team as Chief Operating Officer to accelerate our ability to implement innovative technology for our customers with an unparalleled level of service.”

SADA Systems has also restructured its organizational framework in order to foster collaboration and align the efforts of sales and marketing. The newly appointed Vice President of Sales, Joe Kosco, and Vice President of Marketing, Narine Galstian, will be working together with Matt Lawrence to deliver cutting edge cloud solutions with effective sales operations and exceptional customer service.

To learn more about SADA Systems’ cloud solutions, visit our website.

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