Retail

GCP for Retailers: Use Consumer Data Analytics for Predictive Purchase Insights

April 6, 2018

In an era of cloud and digital commerce, retailers are no longer responsible for merely responding to consumer demand. New data sources, both real-time and batch, internal and external, allow...

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5 Real Life Examples of How Google is Transforming Retail Technology

March 10, 2016

In the retail industry, information notoriously follows a top down structure, and the culture tends to revolve around command and control. From managers to store representatives, employees often lack resources...

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